Where's the next Cinderella? New Broughton, Salford

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WHERE'S THE NEXT CINDERELLA?

New Broughton, Salford, Greater Manchester 06.11.09

From London to Manchester, areas once considered shabby are dusting themsleves off 

The biggest Cinderella story of them all is New Broughton, with a £500 million regeneration scheme revitalising a, frankly, horrible slice of Salford, Greater Manchester.

In 2006 Salford City Council and Countryside Properties launched a 185-acre redevelopment (www.newbroughtonliving.com), which Hogg said had led to a “massive turnaround”.

 

 

A two-bedroom flat in Manchester’s city centre costs about £225,000 and penthouses go for £650,000. New Broughton is a 15-minute walk from Selfridges, but prices are dramatically lower: three-bed townhouses go for £140,000 or a 70 per cent share in a two-bedroom flat for less than £60,000. “It is a radically different place,” Hogg says.