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'PLACE MAKING' AWARD KEY TO COUNTRYSIDE

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14/04/2014

 

Affirming its role as a place maker, Countryside together with its partner Liberty Property Trust has received the ‘Place Making Award’ for the Cambridge Biomedical Campus at the Property Awards 2014.

'Place Making' Award Key To Countryside

The news is timely following the Brentwood based developer’s recent rebranding with the mission statement ‘Places People Love’, conveying its focus on place making, design quality, strategic planning and sustainable development.

The award was presented to Mark Chatham, Countryside's Director of Commercial Marketing and Andrew Blevins, Liberty Property Trust's UK Managing Director at a gala dinner for 1,100 property professionals at London’s Grosvenor House hotel late last week. 

The judges cited; “Countryside Properties and Liberty Property Trust have managed to create the much sought after but rarely achieved ‘clustering’ effect, with world-leading businesses wanting to locate there in order to be near each other and learn from peers and innovators.”

Speaking just after the presentation, Mark Chatham said: "Ultimately we are here to serve the Academics, Businesses and Clinicians who are striving to improve the quality of healthcare for people both in the UK and beyond. Knowing that the Property Awards’ distinguished panel of judges recognise our approach to this exciting development is very encouraging and fully endorses Countryside’s new corporate positioning ‘Places People Love’. 

Liberty and Countryside stress that it isn't their intention to create another science park but an urban healthcare village, where, just like any other village, there is a strong sense of community, belonging and neighbourhood. 

Working in partnership with The University of Cambridge, Cambridge University Hospitals, the Medical Research Council, Cancer Research UK and Papworth Hospital, their ambition is to create an environment that fosters and facilitates collaboration, open innovation and open access. This approach received a ringing endorsement last year when AstraZeneca announced its intention to relocate its UK research centre and global HQ to the campus where the pharma giant believes it can both gain from as well as contribute to the community that exists on site.

Cambridge Biomedical Campus forms part of the wider expansion of the Southern Fringe of the City which will also include up to 4,000 new homes.  Countryside is the lead developer of Great Kneighton which is providing over 2,000 imaginatively designed new homes within the Southern Fringe, as well as a new 120 acre country park and extensive community facilities.

Creative Places, Bidwells and Savills act for Liberty and Countryside at the Cambridge Biomedical Campus.

Information correct at time of publication.


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